Jaipur | Rajshree Upadhyaya | Rajeev Chhabra, Varun Singhi, Satyanarayanan Mahadevan and Vishal Singh Rajput established their identity by launching the Bengaluru-based startup PropFTX in 2023 to simplify property ownership through technology. Real estate has long been considered one of India’s most trusted wealth-building assets, but for most people, the high entry cost has kept premium properties out of reach. Recognizing this gap, the founders launched the startup PropFTX. Its objective was to make high-value real estate investments accessible to more people. It was also created to bring greater transparency and accessibility to an industry often associated with large capital requirements and lengthy investment processes. Their mission was simple but ambitious-to help investors own a share in premium real estate without purchasing an entire property. At the heart of PropFTX is its fractional real estate investment platform, which allows multiple investors to jointly own shares in high-value properties. To build greater trust in the investment process, the company also offers AI-powered property analysis, blockchain-backed ownership verification and escrow-protected investment transactions. By combining these technologies, PropFTX aims to provide investors with a more transparent and secure experience while reducing many of the traditional barriers associated with real estate investing. The founders believe that technology can transform property ownership in the same way fintech transformed investing in stocks and mutual funds.
Sharks appreciated the founders’ confidence
PropFTX attracted nationwide attention after appearing on Shark Tank India Season 5, where Rajeev Chhabra and Varun Singhi pitched their business before the Sharks. They sought Rs. 1 crore in exchange for 1.5 percent equity, valuing the company at approximately Rs. 66.67 crore. During the pitch, the founders explained how fractional ownership could make premium real estate investment accessible to retail investors while using technology to improve transparency. The Sharks appreciated the founders’ confidence but raised questions about several aspects of the business, including customer adoption, liquidity, regulatory considerations and the ambitious valuation. Some also commented that the company’s name reminded them of the globally known FTX cryptocurrency exchange. Although the appearance on television did not result in funding, it significantly increased awareness about the brand. The founders continued focusing on expanding their platform and promoting technology-driven real estate investing.
Innovation is reshaping traditional industries through the startup
PropFTX presents itself as a modern proptech company that aims to bridge the gap between traditional property ownership and digital investing by providing investors access to curated real estate opportunities through a transparent technology platform. The startup has continued participating in industry events and engaging with the broader startup ecosystem while working towards its long-term vision of making premium real estate investment more accessible. As of July 2026, PropFTX appears to be operational. The company’s official website is active, its corporate records show an active company status and it continues to publicly promote its services and business initiatives. While its Shark Tank India journey ended without a deal, the founders continued building the company beyond the television stage. The story of PropFTX reflects the growing momentum of India’s proptech sector, where innovation is reshaping traditional industries. By combining technology with fractional ownership, Rajeev Chhabra and Varun Singhi have positioned PropFTX as a startup working to expand access to real estate investing and redefine how the next generation of investors participates in the property market.
